Black Friday, Cyber Monday – Results Mixed
As we look back at this recession, we (at least I) hope to see encouraging Black Friday and Cyber Monday sales – indicators that we are passed the recession and are on a solid road to recovery.
Online sales reports have been in, and we are seeing an 11% rise in sales from last year in online sales on Black Friday, but brick and mortar sales reports from Time Magazine are showing a decline by 8% in sales per person, even though more people showed up looking for deals. However, actual sales volume did increase by approximately 1%.
This does enforce the growing trend that online spending will continue to increase, especially where budget-concious shoppers are concerned. The online discounts continue to roll in as Cyber Monday, the busiest shopping day in online sales, goes on.